Amazon.com has taken more than a million pre-orders for the final “Harry Potter” book due out in July, but the world’s largest Web retailer won’t make a profit, chief executive Jeff Bezos told shareholders at the company’s annual meeting Thursday. Amazon’s handling of the “Harry Potter and the Deathly Hallows” release — a $17 discount off cover price, a free shipping offer and guaranteed on-time delivery — showed yet again that the company is willing to take a hit to cement customer loyalty.
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Original post by Aili McConnon and software by Elliott Back
